If you’ve been in the affiliate scene for anytime now, you will realize that Amazon is constantly lowering their commission percentages for a variety of categories. With these commission rates slowly dwindling away, it’s important to diversify your affiliate portfolio and think about looking for alternatives to the Amazon affiliate program. In this post, let’s explore our options and find 7 Alternatives to the Amazon Associates Affiliate Program.
One thing to be aware of here, is that I don’t dislike Amazon. I actually like their affiliate program but realize that with 1% commission rates on products that are 20 to $50 you need to sell a plethora of products to make any sort of sustainable Revenue.
This affiliate Network is awesome as it carries a variety of products that are both digital and physical. They also have a number of large companies within the affiliate Network. you can literally find anything to promote inside of Share-a-Sale.
Commission Junction is another affiliate Network where they house a variety of smaller affiliate programs within the network. very similar to share sale, they offer a variety of different types of products ranging from digital to physical products.
Although I’m not a personal fan of ClickBank as it started out with only digital products that were related to making money online and typically these products were of lower quality. but I do admit over the years they have made Headway and some major advancements within the products that they do offer.
The Walmart affiliate program is a great simple alternative to the Amazon affiliate program because people inherently trust shopping at Walmart as it’s a large brand. I would say they support and carry about 70% of the products that are on Amazon. the commission percentages are slightly higher than the lower Amazon rates which is enough of an incentive to switch over to Walmart instead of Amazon.
Another option is to pair Amazon and Walmart together within your content offering your readers links to either places to purchase and check out the prices. This empowers your reader to make a choice based on their personal preference of where they like to shop.
Formerly known as impact radius, impact is another affiliate Network similar to Commission Junction and Share-a-Sale. it’s so big, that the Walmart affiliate program is part of Impact’s affiliate Network.
6) Ad Networks
If you want to ditch affiliate marketing programs altogether, then have a look at ad networks where you would display various ads on your posts. Some ad networks pay quite well so it could be a great alternative to any affiliate program.
There are two caveats to placing ads on your site from ad Networks.
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Require 25k monthly sessions
Most ad networks require you to have a minimum of 25,000 page views per month to be considered for their ad network. The required page views are different depending on the network, so it’s best to look into it prior to applying.
They can slow your site down
With the volume of ads that would show on an individual post, the page load time could dramatically increase which may affect your rankings and user experience.
7) Private Affiliate Programs
If you want to steer away from the big affiliate networks and want to go the more Boutique route, then I suggest you look up a variety of private affiliate programs.
The great thing about private affiliate programs, is that they are much more accommodating when it comes to training and promotion materials for affiliates.
More and more small businesses are opening up e-commerce based websites and launching affiliate programs because they understand that an affiliate program is going to dramatically help and increase their traffic to an increased amount of Revenue.
How to search for private affiliate programs
the easiest way to find an affiliate program that is not associated to any of the big affiliate networks is to Simply do a Google search using the following parameters:
[niche]+ affiliate program
Simply replace [niche] with whatever Niche or sector you are in. for example if you are in the organic baby clothing niche, you would search:
After doing a quick Google search, I found a lovely baby organic clothing affiliate program called Finn + Emma where they offer a whopping 10% commission! This is a huge commission percentage for a physical and clothing product. You will not find a commission percentage anywhere close to that in Amazon.
How to Choose an Alternative to the Amazon Affiliate Program
The simplest and fastest way to choose an alternative to Amazon Associates would be to go to each of the above affiliate networks and do a niche search similar to what we did with the private affiliate program search. Well, except the +affiliate program part.
All of the above affiliate networks will need you to join their networks to be able to search their affiliate program database. Once you have created an account with the affiliate Network, you can begin to do is search. If you find an affiliate program you like, you will need to apply to that affiliate program to be accepted. This would need to happen for each affiliate program you wish to promote.
What to do if you get declined
First off, you are not alone. Many Affiliates have been declined from affiliate program applications and it is primarily because of content on your site or the lack thereof.
Try writing five (or more) articles on your site and then reapply. As you are working on these articles, you can also look at other affiliate programs within the network.
As you can clearly see, Amazon is not the only affiliate solution out there. In fact, I predict that Amazon will eventually remove their affiliate program altogether. Which I know is going to be a real drag for many Affiliates but that seems to be the path that they’re going toward.
So it might be a good idea to start searching for alternatives to the Amazon affiliate program sooner than later so you are not caught without a monetization strategy.