Keyword research is the art of finding out how many times a keyword is searched in a given month and how easy it would be to rank a website on the 1st page of Google for that keyword term.
There are a number of keyword research tools available for free and some premium tools that are available for a fee.
What to Look for in a Keyword Research Tool
The quality of the data inside the tool should be your number one concern. Some keyword tools require you to have an adwords account so it can essentially ‘use’ your account to pull data from Google. This type of keyword research tool is typically not reliable as it ends up giving you biased results based on your own use of Google.
The listings below are based on our own usage of the tool and how accurate (and easy) the keyword research tool results are.