Many online business owners find that it can often be challenging to come up with great ways to make money from blogs. If you’re like many others out there who are struggling to make money from the traffic you’re receiving on your blog, one great option for doing so is to start writing product reviews. Creating product reviews can be a great way to earn revenue from your blog so long as you know how to do them the right way. If you’re brand-new to creating product reviews, it’s important that you know what steps you must take before you start reviewing products on your blog. Let’s Learn How to Start Reviewing Products on Your Blog!
Knowing this will help you create reviews that your visitors gain valuable information from and you increase the amount of money your blog earns every month.
Know Your Niche and Audience
The very first thing that you must take into consideration before you start reviewing products on your blog is who your audience is and what niche you are currently serving. For example, if you own a blog about dogs and dog breeds, then your audience is probably going to want information about dog bowls and dog collars, but they probably won’t care too much about cat towers.
While the example above is very spot on, the same basic principle applies to any niche and audience. Before you start reviewing products, it’s important to take the time to sit down and think about exactly who your audience is and what products and services they may be interested in.
Think about the products that you currently use that are related to your niche. Make a quick list of what types of products could help your audience. Keep your list broad and try to think of categories of products, rather than individual products themselves. For example, if your blogging about dogs and dog breeds, your product list may include things like:
- Dog Bowls
- Dog Collars
- Dog Doors
- Dog Beds
- Dog Food
- Dog Training eBooks
If you’re in the travel niche however, your list may look more like this:
- Hotels
- Roadside Assistance Companies
- Air Lines
- Credit Cards with Frequent Flier Miles
- Cameras and Camcorders
- Luggage and Travel Accessories
Choose Your Top Products
Once you’ve taken the time to come up with some potential ideas about what products and services your audience may be interested in, the next step is finding quality goods and services to review. Regardless of what niche you may be in, there are most likely thousands of different things you can choose from. While some people find this to be one of the easier steps to creating reviews, many others find it to be overwhelming due to how many products are out there.
It’s a good idea for you to start this process by coming up with 1 to 3 products that will be your top products in each category. This allows you to have a baseline to compare other products to and gives you an idea of what features and benefits you want to highlight in your reviews.
Taking the time to come up with your top products will allow you to always have an option available to your customers. If you find a product in the future that doesn’t quite stand up to your top products, you can then direct your visitors to the top product review said that they have a purchasing option. On the other hand, if you find other products in the future that are just as good as or better than your top products, you can change which products you recommend versus which products you do not.
Find Affiliate Networks
After you’ve chosen a few products to be your top recommended once, it’s important to find affiliate networks that will allow you to make money by recommending those products to your audience. If you’re brand-new to writing product reviews or affiliate marketing, this can be a very challenging step.
There are thousands of different affiliate networks and affiliate programs out there and sorting through all the noise to find one that will work well with you can be difficult. Thankfully, there’s a post here at Affiliate Resources that covers some of the top affiliate networks for beginners. If you’re struggling to find a good affiliate network to work with so you can earn commissions for purchases your visitors make based on your reviews, you should give it a read.
After you’ve chosen an affiliate program to work with, you’ll have everything in place so that you can start creating quality reviews on your blog. Your visitors can then use these reviews to make educated buying decisions that will help them by providing them with valuable quality products and help you by increasing your overall revenue and authority in your niche.
Make Your Reviews Easy to Find
Once you start reviewing products on your blog, one of the biggest challenges you’re probably going to face is making certain that your audience is able to find your reviews easily. The best way to do this is to create a category on your blog that is for nothing but product reviews.
Creating a product review category on your blog will allow you to be able to keep all of your reviews in one place so your audience has no trouble locating them. After your category is created, simply place a link to it on the menu of your site. Doing this will allow your visitors to find all of your product reviews in one place and allow you to continue creating great content and reviews without having to worry about how you’re going to get your audience over to them.
Having multiple reviews on your blog also gives you the ability to mention product reviews anytime you’re talking about something that a product may help with. For example, if you’re running a blog in the dog niche and decide to write a post about ways to keep your dog from spilling their water, you may be able to reference a specific dog bowl that has a feature that makes it spill proof.
The opportunities are endless for referencing products that you’ve reviewed on your blog inside of your other content. These references will help you to earn significantly more revenue from your blog and provide your audience with a way to solve potential problems that they may face or questions that they may have.
So, What’s Next?
Now that you know what steps you need to take to start reviewing products on your blog, it’s important to know exactly how to create reviews that will be both informative to your audience as well as optimized to drive visitors to your affiliate offers so that you earn more revenue.
While this may sound complicated, it’s far easier than you may think. Writing a great product review for your audience is a skill that can be developed and mastered over time.
There are a lot of steps involved when you’re wanting to take your blog from a hobby to a full-time business and it can often be overwhelming when you don’t know exactly what you need to do to get there. Thankfully, there are places you can go online that will give you a blueprint to follow that will take you every step of the way from just getting started all the way to owning your own full-time online business.
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Hey Jay,
Thanks for a great blog post on how to write a quality product, it is immensely helpful. Writing a product review can be overwhelming when starting out, your step by step guidance on how to write a product review ease the entire process:)
Regards,
jivita